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About Us

The Story.

KAHN® is synonymous with luxury and style in the automotive world.

Founded by renowned designer Afzal Kahn, the brand has evolved from a visionary concept to one of the world's leading automotive design houses. With a deep passion for automotive aesthetics and engineering, Afzal Kahn has been at the forefront of bespoke vehicle design, pioneering unique customisations that have redefined what it means to own a luxury vehicle.

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The Beginning...

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Afzal Kahn

Afzal Kahn, the visionary behind KAHN® and its brands, has cultivated a remarkable career over decades in the automotive industry. Starting in the 1990s with an obsession for wheel design, he established the foundations of KAHN® as we know it today. Renowned for his meticulous attention to detail and unwavering commitment to style, Afzal's influence permeates every aspect of our work, from custom interiors to bold body kits that elevate vehicles into works of art. Expanding beyond automotive design, Afzal's passion now extends into watchmaking, fashion, and property, seamlessly translating his distinctive vision into each of these luxury spheres.

"The road is my catwalk"

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Afzal Kahn

The KAHN® Brands

With decades of expertise in crafting bespoke luxury vehicles—from Land Rovers and Porsches to Rolls-Royce—KAHN® continually pushes boundaries, transforming each model into a contemporary masterpiece that surpasses the last. This dedication has led to a portfolio of brands that set new standards in innovation and style, each designed for a distinct clientele with a unique story to tell. Every piece is commissioned through the KAHN® design house, ensuring a bold, pioneering design language and an uncompromising commitment to the finest materials.

A connoisseur of both luxury vehicles and refined design, the Chelsea Truck Company stands proud in providing bespoke design pieces for exceptional individuals since 2013. Redefining the 'Chelsea Tractor' to purvey a whole new meaning, each truck is subtly enhanced to accentuate its prestige whilst still maintaining its classic style. Working exclusively with only the finest of iconic trucks, CTC and the KAHN® design house always place sophistication before ostentation, and originality before convention.

Racing Green Automotive specialises in Range Rover and Range Rover Sport, paying homage to British heritage by merging timeless elegance with cutting-edge performance. With over 25 years of legacy, KAHN® has become renowned for creating exceptional, luxurious vehicles defined by innovation, meticulous craftsmanship, and an unwavering commitment to refinement. Acclaimed worldwide, KAHN® now embarks on a new chapter, returning to its roots to celebrate an icon: the launch of the groundbreaking Racing Green Automotive. Inspired by the golden age of British motorsport and aerospace design, each vehicle embodies the essence of a true British thoroughbred.

Our latest venture into electric mobility fuses sustainable innovation with KAHN®'s distinctive design sophistication. The Designio programme embodies Anglo-Italian styling, harmonising diverse influences to create a refined yet contemporary aesthetic. This refreshed styling carefully preserves the beloved 500e DNA, enhancing it with a bolder, more dynamic edge. Adorned with a range of sporty and luxurious upgrades, this iconic city car now boasts a commanding presence, setting a new standard in urban elegance and performance.

Since the early twentieth century, renowned automotive coachbuilders have crafted custom vehicles on pre-existing chassis, creating timeless designs that blend art and engineering. While legendary names like Pininfarina, Zagato, and Bertone are celebrated worldwide, Britain has seen fewer equivalents in recent decades. Today, we are redefining this legacy by merging our distinct design vision with traditional techniques and masterful craftsmanship to forge modern icons. Leading a renaissance in British automotive design and coachbuilding, we're setting a new global standard. Through our dedicated investment in heritage trades, we uphold Afzal Kahn's commitment to truly bespoke vehicles—each one crafted with purpose, passion, and precision.

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Project Kahn® - The world's leading automotive fashion

Project Kahn® hosts a constantly evolving selection of the finest bespoke automobilia, developed in-house by our team of specialist designers at Kahn Laboratories.

Projectkahn.com is the quintessential shopping platform and media hub that has been designed with the customer experience at the forefront of every decision. Everything down to the finest detail has been carefully selected by Afzal Kahn to ensure that we have set the benchmark for the industry once again - this isn't just a vehicle website, we are talking about automotive fashion... and there's nothing else like it in the world.

All our designs and products are meticulously crafted in-house through the KAHN® design house. Every creation is a testament to our vision and artistry. All copyrights for KAHN® and its distinctive designs are reserved exclusively for Afzal Kahn and Kahn Design.

Project Kahn hosts products from the following brands: Chelsea Truck Company, Designio, Flying Huntsman and Racing Green, alongside a carefully curated selection of accessories, and clothing from 'KAHN® APPROVED' suppliers.

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Innovating,
Designing,
Manufacturing
& Coachbuilding

Since 1998

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